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Payman

Brand and visual identity for an agentic-AI banking platform - backed by the leaders in money movement.

Brand IdentityArt DirectionWeb Design
Payman - AI · Fintech

Role

Brand identity · Art direction · Web

Category

AI · Fintech

Year

2025

Live

paymanai.com

Overview

Payman is agentic AI that does the banking, under the customer's control. We shaped a visual language precise enough for regulated finance and bold enough to feel inevitable - carried across the brand, the marketing site, and go-to-market.

What we did

  • Brand identity & art direction
  • Visual & motion language
  • Marketing site design
  • Pitch & launch assets